Hardie's Fresh Foods

STRAWBERRIES: Santa Maria is past their peak season and on a downward trend. Salinas and Watsonville have yet to reach peak numbers due to recent cooler weather. This maximum volume is expected to occur in mid-July. 

• Daytime temperatures are expected to improve slightly in the Santa Mara area.
• Salinas and Watsonville are producing only slightly better numbers with good demand so far this week.
• Shippers are reporting some white shoulders due to cool temperatures in the Salinas and Watsonville areas.
• Markets are firm in the $14.00 to $15.00 range with limited availability until later this week.
   

BLUEBERRIES: Significantly more volume is coming out of Central California’s growing region.

• Product is still coming out of Georgia in good numbers.
• North Carolina continues to produce moderate amounts of product.
• The Pacific Northwest is slated to begin in three to four more weeks.
• Markets are expected to soften due to increased numbers from multiple regions. Current pricing is $14.00 to $18.00 on the 12/6 oz pack and $20.00 to $24.00 on the pints.
   

BLACKBERRIES: Supplies remain tight as we wait for current warmer temperatures to help the fruit mature.

• We are seeing some red cells and breakdowns in the last of the transferred fruit coming from Mexico.
• West Coast production is just beginning to slowly come online.
• Markets are ranging from $24.00 to a high of $30.00 and demand exceeds supply.
   

RASPBERRIES: We are starting to see more shippers with slightly better availability.

• Markets are in the $18.00 to $24.00 range.